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The Salesforce Pardot Consultant program is designed for people with experience in implementing the Pardot application. The Salesforce Pardot consultant must have hands-on experience in Pardot administration and configuration and can successfully design and implement Pardot solutions that meet customers ‘business requirements, are manageable and scalable and contribute to customers' long-term success. These credentials cover the scope of the Pardot application, the features and functions available to an end user, as well as the configuration and administration options available during a Pardot implementation.

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Salesforce Certified Pardot Consultant Sample Questions (Q118-Q123):

NEW QUESTION # 118
The LenoxSoft sales and marketing teams are looking for more insights into which leads are most likely to buy based off of their engagements.
What feature should be recommended?

A. Pardot Score field
B. Einstein Lead Score
C. Pardot Grade field
D. Einstein Behavior Score

Answer: D

Explanation:
Explanation
https://help.salesforce.com/articleView?id=sf.pardot_einstein_behavior_scoring.htm&type=5

NEW QUESTION # 119
Which are true about Salesforce Engage

A. Before you can set up Salesforce Engage, you must have a verified Salesforce-Pardot connector
B. Salesforce Engage is not supported for Salesforce sandbox accounts
C. You can download Salesforce Engage App on your desktop or phone (Mac,Windows)
D. You can use Salesforce Engage with Gmail by downloading an extension
E. Salesforce Engage is an app mainly for Sales to stay up to date with Prospect actions

Answer: A,B,C,D,E

NEW QUESTION # 120
"LenoxSoft wants to send an email to existing customers about a new product offering and will be using Handlebars Merge Language (HML) merge fields to personalize the email content. They are concerned some of the recipient prospect records may not have all of the fields populated that will be used to personalize the content.
What two options could be implemented to prevent empty field values from appearing in the email?
Choose 2 answers

A. Define default mail merge values for fields
B. Define page actions to replace field values
C. Use HML merge field modifiers
D. Use HML conditional logic statements

Answer: B

NEW QUESTION # 121
LenoxSoft wants to ensure that prospects who meet the following criteria are assigned to one of the five users.
In a round robin fashion:
* Completed the "Product Interest" form
* A score higher than 100
* A grade higher than a C
* Is a member of the "Target Account" list
What should LenoxSoft use to accomplish this business requirement?

A. Form completion action and user queue
B. Automation rule and user group
C. Automation rule and user queue
D. Form completion action and user group

Answer: B

NEW QUESTION # 122
"How could the prospect field 'Pardot Hard Bounce' be updated so a prospect becomes mailable?

A. Update the "Opt Out" field on the prospect record
B. Clear the "Do Not Email" field on the prospect record
C. Remove the value in the 'Pardot Hard Bounce' field
D. Change the email address to a valid email address

Answer: B

NEW QUESTION # 123
......

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